BlogCulture

How to Record a Welcome Video for New Hires (Remote Culture)

Zaid Bren
Zaid Bren5 min read
A CEO recording a warm, engaging welcome video for a remote new hire

Day one at a traditional office is an event. You are greeted at the front desk, handed a laptop, given a tour of the kitchen, and taken out to lunch by your new manager. You immediately absorb the company culture.

Day one at a remote company is often silent. The new hire wakes up, logs into a laptop that was mailed to them, and stares at an empty Slack workspace. They spend their first eight hours reading dry text documents about compliance policies and setting up passwords. It is an isolating, anxiety-inducing experience.

If you are a founder or HR manager asking, "How to record a welcome video for new hires that actually builds culture?", you are recognizing the emotional deficit of remote onboarding. Here is how top distributed teams manufacture warmth.

The "Day One" Video Protocol

In a remote environment, you cannot rely on proximity to build relationships. You must manufacture connection asynchronously.

Before a new hire's first day, their direct manager (and ideally, the CEO) should record a personalized welcome video. They use a professional tool like Dina because it ensures the video looks polished and professional, reflecting well on the company.

1. The Power of Personalization

Do not record a generic "Welcome to the Company" video and send it to every new hire for the next three years. That is corporate, not cultural.

Record a fresh, 2-minute video for each individual. Turn on the webcam, smile, and say their name. "Hey David, we are so incredibly excited for you to join the engineering team today. Your background in distributed systems is exactly what we need for the Q3 roadmap." This simple act of personalization drastically reduces the new hire's "first-day anxiety" and builds immediate psychological safety.

2. The Visual Tour (Screen Sharing)

A welcome video should also be highly practical. The manager should share their screen and physically show the new hire where to start.

("Here is the Slack workspace. I want you to jump into the #introductions channel first and say hello. Then, go to this Notion link—it has your onboarding checklist for the week.")

Because Dina automatically zooms in on the cursor, the new hire can easily follow along and understand exactly how to navigate the company's digital "office."

3. Polish Without the Pressure

Managers often avoid recording videos because they hate seeing themselves on camera or they stumble over their words.

Dina removes this anxiety. Because it features AI transcript editing, the manager can record the video, read the transcript, and delete the part where their dog barked in the background. They can strip out their "ums" and "uhs" with one click. They send a warm, flawless video without doing five takes.

The Reverse Welcome

The culture-building shouldn't be one-sided.

Once the new hire has watched their welcome videos, their first official task on their onboarding checklist should be to record a 2-minute video introducing themselves to the company. They can share their screen, show a picture of their hometown, their pets, or their hobbies.

They generate the secure Dina link and post it in the #general Slack channel. Instantly, the entire remote company has a face, a voice, and a personality to connect with, sparking organic conversations and breaking the ice perfectly.

Frequently Asked Questions

How to record a welcome video for new hires?

Use a tool that captures your screen and your webcam simultaneously. Look directly into the camera lens, use the employee's name, express genuine excitement, and give them a brief visual tour of the most important digital tools (Slack, Jira, Notion) they will need on day one.

Should the CEO record a welcome video?

For startups under 50 people, absolutely. A personalized, 60-second video from the CEO proves that the new hire is valued and that leadership is accessible. As the company scales, this responsibility shifts to the direct manager or department head.

Where do I host the welcome video?

Never send massive video files via email; they will bounce. Use Dina to generate a secure cloud link and embed that link in the new hire's welcome email or initial Slack message.

Manufacture the Magic

You cannot take someone out to lunch through a computer screen, but you can still make them feel incredibly welcome.

By integrating highly personalized, asynchronous video into your onboarding flow, you eliminate the isolation of remote work and build a culture of warmth and transparency from day one. Download Dina and start connecting.

Ready when you are.

Create polished videos with precision, speed, and clarity.